| John | Adams. | 2nd U.S. President. |
| Andre | Agassi | American professional tennis player. |
| Muhammad | Ali | American professional boxer. |
| Benedick | Arnold | American-born senior officer of the British Army. |
| Laura | Ashley | Founder of the British textile design company. |
| Eleazar ben | Azariah | The first century rabbi. |
| Lucille | Ball | American actress. |
| Ludwig van | Beethoven | A German composer and pianist; |
| Garry Brian | Bjorklund | American middle- and long-distance runner. |
| Bob | Bogert | M. Frank's business partner. |
| John | Bork | A high school track and field coach in LA. |
| Hieronymus | Bosch | Dutch painter. |
| Bill | Bowerman | An American track and field coach and co-founder of Nike. |
| Mrs. | Bowerman | Bill Bowerman's wife. |
| John | Brown | CEO of the new ad agency. |
| Robert | Browning | An English poet and playwright. |
| Kobe | Bryant | American professional basketball player. |
| Gautama | Buddha | A philosopher. |
| Warren | Buffett | American investor, business tycoon and philanthropist. |
| James | Burns | The judge. |
| Chuck | Cale | Served as a member of the board of directors of NIKE Inc. |
| Ed | Campbell | Buck's acquaintance. |
| Anne | Caris | A young runner. |
| John | Carlos | American track and field athlete and professional football player. |
| Lewis | Carroll | An English writer. |
| Jimmy | Carter. | 39th U.S. President. |
| Butch | Cassidy | The leader of a gang of criminal outlaws. |
| Wilt | Chamberlain | American basketball player. |
| David | Chang | An emissary. |
| Soong | Ching-Ling | Chinese Political figure. |
| Julie | Christie | A British actress. |
| Winston | Churchill | Former Prime Minister of the United Kingdom. |
| Samuel T. | Coleridge | An English poet. |
| Jimmy | Connors | American tennis player. |
| Bernard | Cornfeld | One of the most famous businessman of the 1960's. |
| Bernard | Cornfeld | A prominent businessman and international financier. Aka: Bernie. |
| Ken | Curry | Buck's first banker. |
| Leonardo | Da Vinci | An Italian polymath. |
| Carolyn | Davidson | A graphic artist. |
| Dave | Davis | Former English professional ten-pin bowler. |
| James | Dean | American actor. |
| Bill | Dellinger | A long-distance runner. |
| Vince | Dooley | Football coach. |
| John | Dos Passos | An American novelist. |
| Thomas | Edison | An American inventor. |
| Jackie | Emory | Buck's best friend. |
| Dick | Enright | Former American football player and coach. |
| Dick | Enright | Former American football player and coach. |
| Farrah | Fawcett | American actress. |
| Carole | Fields | The head bookkeeper. |
| F. Scott | Fitzgerald | An American novelist, essayist, and short-story writer. |
| Gerald | Ford | 38th U.S. President. |
| Keith | Forman | A former runner of Oregon. |
| Dan | Fouts | American former professional football player. |
| Dan | Fouts | American football player. |
| Benjamin | Franklin | Founding Fathers of the United States. |
| Morgan | Freeman | American actor, director and narrator. |
| Don | Frisbee | Served as CEO of Pacific Power and Light. |
| Robert | Frost | American poet. |
| Bill | Gates | American business magnate. |
| Bill | Giampietro | A shoe dog. Aka: Geppetto. |
| Jim | Gorman | Ran for Bill Bowerman and worked for Nike. |
| Jim | Grelle | An American middle-distance runner. |
| Sigmund | Greud | An Austrian neurologist and the founder of psychoanalysis. |
| Ken | Griffy Jr. | Baseball outfielder. |
| Mia | Hamm | American soccer player. |
| John | Hancock | Former President of the Continental Congress. |
| Dick | Harter | American basketball coach. |
| Lota | Hatfield | Buck's mother. |
| Mark O. | Hatfield | Oregon's senator. |
| Mom | Hatfield | Buck's grandmother. |
| Pop | Hatfield | Buck's grandfather. |
| Masuro | Hayami | Nissho's former CEO. |
| Delbert J. | Hayes | Former Director at Nike, Inc. |
| Elvin | Hayes | American basketball player. |
| Gabriel | Heatter | American radio commentator. |
| Ernest Miller | Hemingway | An American journalist, novelist, and short-story writer. |
| Patrick | Henry | Former Governor of Virginia. |
| Hermann | Hesse | A German-Swiss poet. |
| Wayne | Hilliard | Onitsuka's head lawyer. |
| Adolf | Hitler | A German politician and leader of the Nazi Party. |
| Perry | Holland | Worked at Bank of California. |
| Geoff | Hollister | Greatest track and field promo man. One of Nike's first employees. |
| Doug | Houser | Buck's cousin. |
| Jerry | Hsieh | Buck's acquaintance. |
| Tadayuki | Ito | Nike's Japanese guarantor & financier. |
| Hiraku | Iwano | Kitami's personal assistant. |
| Bob | Jackson | American professional baseball player. |
| Phil | Jackson | American former basketball player, coach, and exec. in the NBA. |
| Mick | Jagger | English singer,songwriter, actor, and film producer. |
| LeBron | James Sr. | American professional basketball player. |
| Mr. | Jameson | One of Buck's students. |
| John | Jaqua | Bowerman's lawyer. |
| Mrs. | Jaqua | John Jaqua's wife. |
| Thomas | Jefferson | 3rd U.S. President. |
| Harry | Jerome | Canadian track and field sprinter and physical education teacher. |
| Jeff | Johnson | Nike's first official employee, notable for many long-lasting efforts. |
| Lyndon B. | Johnson | 36th U.S. President. |
| Magic | Johnson | American basketball player. |
| Michael | Johnson | American olympic athlete. |
| Michael | Jordan | American professional basketball player. |
| Carl | Jung | A Swiss psychiatrist and psychoanalyst. |
| Chiang | Kai-shek | Former President of the Republic of China. |
| Gabe | Kaplan | American comedian. |
| John F. | Kennedy | 35th U.S. President. |
| Ken | Kesey | American novelist. |
| Ken | Kesey | American novelist. |
| Stephen | King | Hayes' acquaintance. |
| Henry | Kissinger | Former United States Secretary of State. |
| Walter | Kissinger | Henry Kissinger's brother. |
| Bill | Knight | Buck's father. |
| Bump | Knight | Buck's grandfather. |
| Philip H. | Knight | The founder of Nike. Aka: Buck. |
| Kevin | Kunnert | American basketball player. |
| Ralph | Lauren | The founder of the Ralph Lauren Corporation. |
| Ryan | Leaf | Former American football player. |
| Curly | Leclerc | Price Waterhouse's boss. |
| Abe | Lemons | American basketball player. |
| Gerry | Lindgren | American track and field runner. |
| Jordan | Love | American football quarterback. |
| Douglas | MacArthur | American five-star general. |
| Ali | MacGraw | An American actress. |
| Mr. | Manhassett | A high school westling coach. |
| Peyton | Manning | American football quarterback. |
| Jim | Manns | Buck's new CFO. |
| Bill | Manowitz | The head of Mano International. |
| Willie | Mays | A baseball center fielder. |
| John | McEnroe | American tennis player. |
| Frank | McGuire | American basketball coach. |
| Emperor | Meiji | Former Emperor of Japan. |
| Toshiro | Mifuni | Japanese actor. |
| Ken | Miyazaki | One of the group executives at Onitsuka company. |
| Mr. | Morimoto | Mr. Miyazaki's replacement. |
| Amadeus | Mozart | A prolific and influential composer of the Classical period. |
| Cam | Murakami | An executive from Nissho Iwai. |
| Miyamoto | Musashi | Japanese philosopher. |
| Ilie | Nastase | Romanian tennis player. Aka: Nasty. |
| Ron | Nelson | An accountant. |
| Marshal | Ney | A military commander. |
| Vo | Nguyen Giap | An army general in the Vietnam. |
| Jack | Nicholson | American actor and filmmaker. |
| Norm | Nixon | American basketball player. |
| Richard | Nixon | 37th U.S. President. |
| Lute | Olson | American basketball coach. |
| Kihachiro | Onitsuka | Founder of one of the oldest shoe companies in Japan. |
| Jesse | Owens | American track and field athlete. |
| Bob | Packwood | Chairman of the Senate Finance committee. |
| Babe | Paley | An American socialite. |
| Arnold | Palmer | American professional golfer. |
| Penelope | Parks | One of Buck's students. Aka: Penny. |
| Joe | Paterno | American football player. |
| George S. | Patton | A general of the United States army. |
| Mr. | Peterson | One of Buck's students. |
| Geoff | Petrie | American basketball player. |
| Marco | Polo | A Venetian merchant, explorer, and writer. |
| Marco | Polo | Venetian merchant, explorer, and writer. |
| Steve | Prefontaine | American long-distance runner. Aka: Pre. |
| Marcel | Proust | French novelist. |
| Ayn | Rand | Russian-American writer and philosopher. |
| Al | Reser | The Chairman of the Board of Reser's Fine Foods. |
| Paul | Revere | An American silversmith, engraver. |
| Donny | Reynolds | A retired outfielder in Major League Baseball. |
| Jerry | Rice | American football wide receiver. |
| Chuck | Robinson | CEO of Marcona Mining. |
| Bill | Rodgers | American former runner, Olympian. |
| Jean-Jacques | Roussseau | A Genevan philosopher. |
| M. Frank | Rudy | An aeronautical engineer. |
| Galen | Rupp | American long-distance runner. |
| Alberto | Salazar | American track coach. |
| Pete | Sampras | American tennis player. |
| Joan Benoit | Samuelson | American Senior Grand Masters marathon runner |
| Jonas | Senter | A shoe dog. |
| Jonas | Senter | A genuine head-to-toe shoe dog. |
| William | Shakespeare | An English playwright, poet, and actor. |
| Jim | Shanley | American football player. |
| Bill | Shesky | The head of Bostonian shoes. |
| Frank | Shorter | American former long-distance runner. |
| Paul | Silas | American basketball player. |
| Tommie | Smith | American football wide receiver. |
| Joseph | Stalin | Former Premier of the Soviet Union. |
| Lester | Steers | An American track and field high jumper. Aka: Les. |
| Leigh | Steinberg | American sports agent. |
| Donald T. | Sterling | American attorney and businessman. |
| Jimmy | Stewart | Giampietro's acquaintance. |
| Rob | Strasser | An attorney on a critical lawsuit between Nike and Onitsuka. |
| Denny | Strickland | Advertising creative director. |
| Tom | Sumeragi | Runs the new General Commodities Department. |
| Eddie | Sutton | American basketball coach. |
| Chio | Suzuki | West Coast credit manager. |
| Jessica | Tandy | American-English actress. |
| Jerry | Tarkanian | American basketball coach. |
| Eliot | Teltscher | American tennis player. |
| Nikola | Tesla | A Serbian-American inventor. |
| John | Thompson | Assistant coach for the U.S men's national basketball team. |
| John | Thompson | American basketball coach. |
| Josip Broz | Tito | Former President of the Socialist Federal Republic of Yugoslavia. |
| Leo | Tolstoy | Russian writer. |
| Rudy | Tomjanovich | American basketball player. |
| Bill | Toomey | Former American track and field competitor. |
| Leon | Trotsky | A Russian revolutionary, political theorist and politician. |
| Mr. | Trujillo | One of Buck's students. |
| Sonny | Vacarro | A shoe inventor. |
| Jim | Valvano | American basketball player. |
| Dick | Van Dyke | American actor. |
| Vincent | van Gogh | A Dutch post-impressionist painter. |
| Lasse | Viren | A Finnish former long-distance runner. |
| Craig Steven | Virgin | American distance runner. |
| Dennis | Vixie | A local podiatrist. |
| Gottfried | von Cramm | Tennis player. |
| Herschel | Walker | American former professional football player. |
| Bob | Wallace | Ken's boss. |
| George | Washington | 1st U.S. President. |
| Kermit | Washington | American basketball player. |
| Richard | Werschkul | A lawyer. Strasses' friend. |
| Harry | White | A senior U.S. Treasury department official. |
| C. H. | Wong | A shoe dog. |
| Bob | Woodell | A former runner. One of Phil Knight's early hires at Nike. |
| Ma | Woodell | Bob Woodell's mother. |
| John Robert | Wooden | An American basketball player and coach. |
| Tiger | Woods | American professional golfer. |
| Frank Lloyd | Wright | An innovative American architect, designer. |
| George | Young | The great Olympian. |
| Mao | Zedong | Former Chairman of the People's Republic of China. |
| Alexander III | | Known as Alexander the Great was the King of the ancient Greek. |
| Avery | | Strasses' daughter. |
| Britney | | Buck's niece. |
| Carter | | Buck's classmate. |
| Confucius | | Chinese philosopher. |
| Confucius | | Chinese philosopher and politician. |
| Daedalus | | A skillful architect, craftsman and artist. |
| Dan | | Woodell's son. |
| Dominique | | Nastase's wife. |
| Dot | | Penny's mother. |
| Earl | | Tiger's father. |
| Fujimoto | | Kitami's acquaintance. |
| Hirohito | | Former Emperor of Japan. |
| Jeanne | | One of Buck's sisters. |
| Jeez | | Julie Christie's kid sister. |
| Joanna | | Jeanne's twin sister. |
| Johnson | | Woodell's old antagonist. |
| Kitami | | Onitsuka's new manager. |
| Lobo | | Pre's puppy. |
| Mame | | Buck's aunt. |
| Matthew | | Buck and Penny's son. |
| Michaelangelo | | An Italian sculptor. |
| Muhammad | | A religious leader. |
| Nero | | A Roman emperor. |
| Odysseus | | Legendary Greek king. |
| Owen | | Johnson's father. |
| Plato | | An Athenian philosopher . |
| Rumi | | A Persian poet. |
| Sarah | | Buck's friend. |
| Sole Jr. | | Sole Sr.'s son. |
| Sole Sr. | | Senter's protégé. |
| Stretch | | A baby octopus. |
| Travis | | Buck and Penny's second son. |
| Voltaire | | A French writer. |
